Kathi's knowledge of social media, combined with an understanding of health care goals and patient privacy considerations, enabled her to guide clients in identifying communication opportunities toward: 


  • practice growth
  • brand recognition
  • patient education
  • patient/disease management
  • patient navigation
  • increased patient satisfaction and referrals
  • medical loss ratio rebates
  • meaningful use goals achievement
  • virtual care coordination
  • return to work arrangements
  • new service line promotions
  • multi-hospital communicationwhile addressing patient privacy. 


Unfortunately however, until meaninful use is in full swing AND more healthcare organizations get away from fee for service, effective patient education and communication will not be a priority in healthcare.

knowledgeable

GUIDANCE IN HARNESSING THE DIGITAL SPACE



ABOUT KATHI 

Her APPROACH

BrowneKnows

HIPAA COMPLIANT

FAMILIARITY/CONSIDERATION

Kathi specialized in using social communication in healthcare and has been helping healthcare professionals use social media for over 5 years. In addition to consulting and speaking, she ran a successful online healthcare professionals community (Healthcare Talk) and also hosted livestream broadcasts addressing social media and technology related to healthcare. You can find her videos here. Kathi is also the author of Taking on Twitter: Strategic Tweeting for Small Business. She no longer operates as BrowneKnows, but you can still reach her by clicking the CONTACT tab.

CREATIVE

UTILIZATION OF CURRENT DIGITAL TOOLS